Smart Finance

Financial Strategies

Help your agents develop and implement financial strategies that support success.

Learning Sprints

Our Learning Sprint videos (15 minutes or less) are hyper-focused on the skills agents need to succeed in real estate. Present a new lesson each week, or pick and choose the most relevant topic for your team.

Building a Legacy: Crafting Your Ideal Retirement Strategy

Agents will discover how implementing a well-structured succession plan for retirement can provide long-term financial stability and security.

Navigating the Income Rollercoaster

Agents will explore practical strategies to help stabilize their income during market fluctuations, ensuring greater financial security and consistency, regardless of market conditions.

Business Planning Vision with Spark & Logic

Creating a Vision Board

Vision boards provide clear direction and allow agents to visualize their goals. This learning sprint offers step-by-step instructions that help agents create a vision board that will constantly remind them of their priorities.

Vision Board Handout

Monthly Goal Setting

Take control of your future by setting goals.  This simple act keeps you motivated, accountable, and focused.  When we write down goals monthly, setting and, more importantly, achieving goals becomes a habit.

Goal Setting Worksheet

Guest Speakers

Guest speakers share their industry expertise, present new perspectives, and provide useful connections. In addition, a new voice offering instruction adds value to your meetings.

Financial Advisor 

  • How real estate can be incorporated into retirement planning and strategies like self-directed IRAs.
  • How to create a cash management plan to smooth out income fluctuations.
  • Setting up a structured banking system with separate accounts for business operations, taxes, investments, and personal expenses.

Lender 

  • Strategies for financing a real estate agent’s own portfolio to reduce risk and optimize returns.

Tax Professional 

  • Making estimated tax payments throughout the year.
  • Identifying deductible business expenses.
  • Setting up and contributing to retirement accounts like IRAs or Solo 401(k)s.

Agent or Leadership Team

  • Best practice sharing of real estate investment strategies, such as fix and flip, buy and hold, real estate investment trusts (REITS), and short-term rentals (ex. Airbnb).
  • A current or past Agent who has successfully monetized their book of business as part of their retirement strategy or is currently engaged in a succession plan.

Appraiser

  • Techniques for accurately valuing properties, including comparable sales analysis and appraisal methods.

Software Tech Expert

  • Personal accounting software for real estate agents.

CE Credit Courses

  • Look for courses on financial planning, investments, and budgeting.

Spark Your Business

End your meeting on a positive note! The Spark Your Business marketing suggestions ensure the last thing agents remember from your meeting is that you gave them a simple tool to improve their business immediately.

cookies square

National Cookie Day, December 4, 2024 (Pop By)

Prepare several small gift bags filled with either homemade or store-bought cookies. If homemade, include a recipe card. Attach a clever tag, like this one from Etsy seller RookieREAgent, and add a couple of your business cards. Deliver your gift bags to a few past clients. Cookies are always a welcome treat during the holidays. Let the recipients know that you appreciate referrals. Staying top of mind is critical, especially when many people know two or three real estate professionals.

EOY Market Update

Year in Review Market Update (Mail or Email)

Provide a quick market snapshot or a “Year in Review” highlighting trends in your market and what to expect for the coming year. This positions you as a market expert while offering value. A good statistic to highlight includes the current pace of sales in your market (which you can calculate using the absorption rate.) Other statistics to consider include the number of homes sold YOY, the median list price, and the median sales price for the area.

Winter Newsletter

Winter Home Maintenance Tips (Mail or Email)

Send an email or mail a newsletter with home maintenance reminders or winter preparation tips. This could include advice on energy efficiency, protecting pipes from freezing, or seasonal decor ideas.

happy new year brush stroke handwriting on golden greeting card with party cup,party blower,tinsel,confetti.Holiday celebrate party time.top view tabletop.

New Year Greeting Cards (Mail)

Send personalized cards celebrating the new year or a small, thoughtful gift. It’s a heartfelt way to show your appreciation while also standing out. Adding a handwritten note brings a personal touch that makes your clients feel truly valued. Plus, since most people don’t receive New Year cards, yours will shine with a refreshing twist during the holiday season!

A Look Ahead

December: Risk Management

In December, agents will explore key risk management strategies, including partnering with an attorney to protect clients’ interests. Learning Sprints will also cover safety protocols for open houses and how to develop a personal safety plan.

Sales Meeting Toolkits