Listing Management

Spark & Logic’s May content focuses on practical systems and techniques for effective listing management and instilling seller confidence.

Spark & Logic’s Plan for the Year

Meeting Resources

May Powerpoint Presentation (enable editing to make changes and content to access embedded videos)

Learning Sprints

Our 15-minute learning sprints are hyper-focused on the skills agents need to succeed in real estate. Present a new lesson each week, or pick and choose the most relevant topic for your team.

Rock Your Listing Presentation

Your listing presentation must immediately demonstrate your value. This learning sprint helps agents differentiate themselves from the competition by suggesting items (in addition to the CMA) to consider including in their presentation.

Grow Your Business With a Virtual Assistant

During this interview, Laurie Popp, Co-Creator of Spark & Logic, sits down with Brittany Kramme, Owner of Right Hand of a Real Estate Agent, to learn how contracting a virtual assistant can help busy real estate agents grow their businesses. Explore tasks VAs can do for agents, how VAs are compensated, and how to find the best VA for your needs using Brittany’s Support Request Form.

FREE Listing Update Template Highlighted in the Video
60+ Services You Can Outsource
Right Hand of a Real Estate Agent Website
Support Request Form

Listing Lifecycle: What to Manage Before, During, and After

Learn how to establish systems to effectively manage your listing inventory, create a positive experience for the seller, and increase the likelihood of repeat or referral business.

Listing Price & Marketing Strategies

Explore pricing and marketing strategies for successful listings.

Monthly Goal Setting

Setting goals regularly is linked to improved performance and success. Each month we guide agents through a quick exercise that helps them set and achieve a personal and professional goal.

Goal Setting Worksheet
VIDEO – full length (Use the first time you do the activity)
VIDEO – short version (Use when you have done the activity in the past and only need a quick activity introduction)

Guest Speakers

Guest speakers share their industry expertise, present new perspectives, and provide useful connections. In addition, a new voice offering instruction adds value to your meetings.

Potential Speakers

Title Company Representative
Virtual Assistant or VA Company Representative
Professional Home Stager
Owner/Manager, one of your Agents, Marketing Director, Closing Manager, or a staff member involved in the listing process.
CE Course (watch for 1 hour CE classes – suitable for a workshop)

Potential Speaker Topics

Actions to take during the first 30 days of a new listing.
List price strategies
Marketing strategies for the first 30 days of a new listing.
How to keep on top of your listing inventory.
How Virtual Assistants can support a Sellers’ Agent.
Will staging a home help a listing sell faster and for a higher value?

Tips for Using Guest Speakers

Spark Your Business

End your meeting on a positive note! The Spark Your Business marketing suggestions ensure the last thing agents remember from your meeting is that you gave them a simple tool to improve their business immediately.

POP BY TAG Lemonade you with your next RE referral

National Lemonade Day, May 7, 2023 (Pop By)

Lemonade you with your next real estate transaction! Surprise your SOI with a small gift bag with lemonade mix and some fresh lemons. Attach a tag and your business card.

Example tag available from Esty seller BigTopCreations.

International Tea Day, May 21, 2023 (Pop By)

You and your referrals are our special-tea! Create gift bags with an assortment of team (loose or bags) for your past clients. Attach a tag and your business card.

Example tag available from Esty seller Front Porch Portraits. Use code SPARK20 for a 20% discount.

Kick-Off To Summer, Memorial Day, May 29, 2023

Summer BBQ – Enjoy the sun…remember your referrals are always #1! Provide your SOI with popular condiments for a BBQ (ketchup, mustard, relish). Attach a tag and your business card.