Prospecting

Help your agents master prospecting, maintain a steady stream of customers, and avoid income peaks and valleys.

Learning Sprints

Our 15-minute learning sprints are hyper-focused on the skills agents need to succeed in real estate. Present a new lesson each week, or pick and choose the most relevant topic for your team.

Unlock the secrets to real estate success by leveraging your database. Learn how to transform your contacts into valuable clients and tap into your network for glowing referrals.

A career in real estate allows you to set your own schedule. However, to succeed in this business, you need to plan and execute. This learning sprint helps you create a prospecting plan that works for you and produces results.

7 Tips for Effective Prospecting - Spark & Logic

Real estate prospecting requires creative effort and discipline. This learning sprint provides agents with seven tips to make their prospecting more productive and enjoyable!

Links: 15 Prospecting Letter Templates from The Close

Monthly Goal Setting

Setting goals regularly is linked to improved performance and success. Each month we guide agents through a quick exercise that helps them set and achieve a personal and professional goal.

Guest Speakers

Guest speakers share their industry expertise, present new perspectives, and provide useful connections. In addition, a new voice offering instruction adds value to your meetings.

Product Experts/Representatives

  • Demonstration of technologies and tools that aid real estate agents in prospecting.
  • Using a product/website to reach more consumers.

US Postal Service

Home Inspector / Mortgage Rep

  • Best practices for cross-promoting each other’s service.

Local Business Owner (Think outside the box; what other occupations depend on attracting new clients?)

  • Strategies for attracting new customers.

Agent or Staff

  • Social media posts that receive the most engagement.
  • How being a Subject Matter Expert (real estate niche agent) has impacted prospecting activities.
  • Methods and strategies for identifying and attracting new clients. Examples: door-knocking, direct mail, and online lead generation
  • Importance of networking for generating leads and referrals.
  • Tips on building strong relationships with other professionals, local businesses, and community members.
  • How farming has improved prospecting activities.

Spark Your Business

End your meeting on a positive note! The Spark Your Business marketing suggestions ensure the last thing agents remember from your meeting is that you gave them a simple tool to improve their business immediately.

National Plant a Flower Day

National Plant a Flower Day, March 12, 2024 (Pop By)

Your referrals make my business bloom! Create gift bags for your SOI containing flowers, seeds (sunflowers or forget-me-nots are an excellent choice), pretty gardening gloves, plastic plant tags, or pruners. Add a clever tag and insert your business card.

Sample tag available from Tidy Lady. Use code SPARK10 for a 10% discount.

St Patricks Day

St. Patrick’s Day, March 14, 2024 (Pop By)

Wishing you a lotto luck! Surprise your past clients and SOI with several scratch-off lottery tickets. Add the tag to the outside and insert your business card.

Sample tag available from Front Porch Portraits. Use code SPARK20 for a 20% discount.

I will SPRING into action for your referrals

First Day of Spring, March 20, 2024 (Pop By)

I will spring into action for your referrals! Deliver your past clients a small envelope with flower or vegetable seeds or a small gift bag with a slinky toy (especially good if the recipient has age-appropriate children). Add the tag to the outside and insert your business card.

Example tag available from Esty seller Front Porch Portraits. Use code SPARK20 for a 20% discount.

Increased value of real estate. home investment planning real estate business income earning profit Investor thinking strategy.

Local Market Trends (mail or email)

Reach out to your database contacts and include information on one of the following topics:

  • The local housing market.
  • Your market’s current pace (absorption rate).
  • Home improvements and the average impact each upgrade might have on a home’s sale.
  • A national data trend, such as Existing Home Sales from NAR, and how it relates to your market.

Sharing relevant information will showcase you as the local real estate expert. Include a few business cards (if mailing a letter) and conclude your communication with a call to action, such as, “Please call me if you want additional information on our market. If you know someone looking to buy or sell real estate, I would appreciate you sharing one of my cards with them.”

A Look Ahead

April: Lead Generation & Management

April will focus on developing effective lead generation and management systems. Learning Sprints will help your agents make smart lead generation business decisions, and a mini-mastermind will offer an opportunity to create a value-exchange marketing strategy.

Sales Meeting Toolkits